Publishing
is a lucrative area for bands that write their own material.
When a band writes a song, they own the copyright in that
song. Publishing is the money you receive for writing the
song. A quick distinction must be made between the copyright
in a song and the copyright of a sound recording. When you
record the song for a record company, the company owns the
copyright of the sound recording (the version you record for
them), but you retain the copyright of the underlying song.
Publishing money comes from the copyright of the song, not
the sound recording. Bands that write songs own this particular
copyright and receive publishing money from their ownership.
The
owner of the song is entitled to certain exclusive rights.
This means that only the copyright owner can do certain things
with his song, unless people pay him to use it. When people
pay the copyright owner, the owner is said to grant a license.
The money from these licenses is what is called publishing.
There are essentially four areas of publishing income: performance,
mechanical, print and synchronization. There are a few others,
but they rarely come into play.
The
right to prohibit public performance of your song is the first
right and area of publishing income. No one can play your
song in public unless they pay you. BMI and ASCAP are responsible
for collecting money for licenses from people who want to
play your music. For example, every time your music is played
on the radio, you are entitled to performance license money
which BMI or ASCAP will collect for you. These organizations
are involved in one small area of publishing (performance
licenses) and are not true music publishers, but I will touch
on this later.
The
second right of the copyright owner is the right to reproduce
the song. This is known as a mechanical right which gets its
name from when they used to mechanically make records on wax
tablets. This technique is gone but the name remains. A mechanical
right means that each time someone makes a physical copy of
the song you own the copyright for, you receive money. The
current rate, as set by the United States Copyright Office,
is 7.1¢ per song. Once again, there are exceptions to
this, but they are too complicated to go into here. If you
write 10 songs on an album at 7.1¢ per song, you will
receive 71¢ for every album made. If you sell a million
albums, it does not take an accountant to figure out you are
looking at serious publishing money.
The
third and fourth main areas for publishing money are print
and synchronization licenses. These are small compared to
performance and mechanical, but they are additional sources
of revenue. A band receives publishing money from a print
license any time the song is written down and published. For
example, the piano score for "Somewhere Over the Rainbow"
has probably made a lot of money from print licenses. Money
from print licenses are usually a few cents per copy printed.
A synchronization license, affectionately know as a "synch"
license in the industry, is granted any time your song accompanies
a visual image. Videos are a good example of synch licenses.
In addition, commercials, movie soundtracks, and background
music on TV are also examples of publishing money from synch
licenses. The amount of money for a synch license varies widely.
Your record company will demand a free license for a video
while a feature song for a movie soundtrack from an established
artist can exceed $100,000. Each license will generate a different
fee.
Since
figuring out how much money everyone owes you from your publishing
can be difficult, many bands hire a publisher. A publisher's
job is to collect all this money for you. They will also have
a better idea of the going rate for the various licenses you
will want to grant. For example, how much would you charge
for a commercial which wanted to use your song? Publishers
"administer" your copyrights which is just an industry
term for collect money. Not surprisingly, publishers do not
do this for free. Most publishers will collect your money
and give you half while they keep the other half as a fee.
There are other arrangements, but this is the standard publishing
deal. It surprises many bands when they find out that they
actually sign over ("assign") the copyright to the
publishing company. A publishing agreement usually states
that the band assigns their copyright to the publisher and
in exchange, the band will receive one half of the publishing
revenues generated. In this way, it really does not matter
that you do not own the copyrights as long as you still receive
your money. For those of you who want to know why you must
assign your copyright, the answer lies in a legal technicality
that states the owner of the copyright must sue to enforce
a copyright. You pay the publisher to take care of enforcing
your copyright for you. Ask yourself the question, would you
rather be in court or on the stage?
Many
record contracts force you to give your publishing to their
publishing company. This should be avoided if possible; it
is just another way for the record company to take more of
your money. The reputation of publishers is very important.
Only sign a publishing agreement with a company that knows
what they are doing. A good publisher will make you money.
The alternative is to administer your own publishing and set
up your own publishing company for your songs.
mccreadylaw@sbcglobal.net
www.music-law.com |